Recently, American novelty product developer and specialty retailer Brookstone announced that it has hired Steven Goldsmith as chief executive officer and president. Mr. Goldsmith brings Brookstone more than 25 years’ successful experience in retailing, merchandising and marketing, and will lead the company’s continued expansion in product development, U.S. and China-based retail stores, and wholesale partnerships.

“I’ve always been in love with Brookstone,” said Steven Goldsmith. “It’s about moments of discovery, excitement and fun. Whenever I saw the big ‘B’, I knew it was going to be a great experience. Even more gratifying has been the passion and commitment that I’ve found among Brookstone associates in the field, in our customer care centre, and at our home office.”

Soon after Mr Goldsmith’s assumption of duty, Brookstone announced the launch of Ariana Grande limited edition wireless cat ear headphones, which are on pre-sale on Brookstone.com. Brookstone has also opened seven stores in China this year, and will have key Brookstone-branded gifts sold in 300 Macy’s department stores in time for Christmas.

Prior to joining Brookstone, Mr. Goldsmith served as President of The Shopping Channel, Canada’s leading multi-channel retailer, from 2012 to 2016. He was executive vice president of Merchandising at Sears Canada Inc. from 2011 to 2012. Before that, he served as executive vice president of Limited Brands Direct, where he led marketing, merchandising, and e-commerce for Victoria’s Secret Direct and Bath & Body Works Direct from 2007 to 2011.

Throughout his career, Goldsmith has held leadership positions for major brands, including Amazon, SmartBargains (now RueLaLa), and ShopNBC, where the e-commerce business increased six-fold over the two-year period he was there. After graduating in 1988 from The State University of New York, Albany, Goldsmith joined the May Department Stores Company, spending the first decade of his retail career in the Lord & Taylor, Filene’s, and Foley’s divisions.

In 2016, Brookstone has opened seven stores in major shopping centres in Shanghai, Suzhou and Nanjing, China. Brookstone has also expanded its footprint among other retailers including Macy’s, Bed Bath and Beyond and Costco. In addition to an expansion of its series of massagers, Big Blue Bluetooth speakers and mobile projectors, Brookstone will also help to launch innovative products from new manufacturers, such as the Baubax travel hoodie, Bullrest travel pillow, and CityBug2 electric scooter.

About Brookstone, Inc.

Brookstone, founded in 1965, is a U.S.-based product developer and retailer of wellness, entertainment, and travel products that are simply amazing and amazingly simple. Brookstone products are available at over 200 retail locations at malls and airports throughout the U.S., online at Brookstone.com, via its Brookstone catalogue and through select premium retailers.

Brookstone is a member of Sanpower Group Company. Sanpower Group Co., Ltd. is a private conglomerate whose primary businesses are engaged in technology and modern service industries. With big data serving as its core competitive advantage, Sanpower is rapidly building up an industrial ecosystem across the finance, health and commerce sectors. The company now has an excess of RMB 100 billion in both total assets and annual gross sales, and a controlling stake in more than 100 subsidiaries. Through this diverse set of businesses, Sanpower provides growth opportunities for 100,000 global employees, including 40,000 staff from its non-Chinese enterprises.

For more information, visit Brookstone.com and follow them at Twitter.com/Brookstone and Facebook.com/Brookstone.